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Pink Patch Project

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What is the #PinkPatchProject?

Our #PinkPatchProject is an innovative public awareness campaign that is designed to bring attention to the fight against breast cancer and to support City of Hope in combating the disease.
It is estimated that approximately 1 in 8 women will be diagnosed with breast cancer in her lifetime. While the disease can have a profound impact on the patient and her loved ones, it is also one that can be effectively treated with surgery, radiation therapy, hormone therapy and chemotherapy.

To learn more about breast cancer, breast cancer symptoms, diagnosis and risk factors, and breast cancer in men,
click here.

The #PinkPatchProject centers on a vibrant pink version of our police uniform patch, which was specially designed for us by North Carolina-based Emblem Authority.  All of our police officers wear these pink patches on their regular police uniforms for the entire month of October each year during “Breast Cancer Awareness Month.” The pink patches are intended to stimulate conversation within the community and to encourage public awareness about the on-going fight against this disease and importance of early detection.

For 2016, the Irwindale Police Department has partnered with the Los Angeles County Police Chiefs' Association and several other Los Angeles County public safety agencies as part of the #PinkPatchProject.  More information on the Los Angeles County #PinkPatchProject, visit their website at

How Can I Be A Part of the #PinkPatchProject?

The police department is collaborating in this campaign with City of Hope, a world-renowned cancer hospital and research institution located in the San Gabriel Valley.  As part of our initiative, the Irwindale Police Department is selling pink patches and pink patch T-shirts to the community. Proceeds from the sale of these items will go directly to City of Hope to fund the  research, treatment and education needed to help find a cure.

You can be a part of our #PinkPatchProject by purchasing patches and t-shirts from us!!!

            Pink patches and pink patch t-shirts can be purchased at the Irwindale Police Department lobby (5050 N. Irwindale Avenue, Irwindale). You may also contact Norma Ortiz at 
 or at (626) 430-2249 for more information.


Records Clerk Norma Ortiz Honored for her Work on Our #PinkPatchProject

Irwindale Police Department Records Clerk Norma Ortiz has been the inspiration and driving force behind our #PinkPatchProject since its inceptions in 2015.  As a result of her efforts on this project, Norma has received a number of much deserved awards and accolades for her work.  In January, Norma was selected as the 2015 Civilian Employee of the Year for the Irwindale Police Department; in March, she was honored with a Centurion Award by the Peace Officers Association of Los Angeles County (POALAC) and, most recently, as Woman of the Year for the 48th Assembly District.  Congratulations to Norma on all of her outstanding work on this worthwhile project!

Article in the California Police Chief Magazine Recognizes our #PinkPatchProject

The department's #PinkPatchProject was recognized in an article published in the Winter 2015 edition of the California Police Chief Magazine.  Authored by IPD Sergeant Rudy Gatto, the article tells the tale of how the #PinkPatchProject came to be and the personal connection the program had with the department's employees.  The California Police Chief Magazine is published quarterly by the California Police Chiefs Association. IPD is honored to have our program featured in this publication!
Check it out at here.

2015 #PinkPatchProjects Ends with Huge Donation to City of Hope!

Irwindale Police Chief Anthony Miranda presented a check in the amount of $20,000.00 to representatives from City of Hope at a special ceremony on Thursday, November 5th at the police station.  The donation check represented all of the funds raised by the police department through the 2015 #PinkPatchProject campaign.  The donation doubled our $10,000.00 goal!

Thank you to everyone who supported this year's campaign and we look forward to the 2016 #PinkPatchProject!

NEWS! Irwindale CrossFit Gym Raises $5,000.00 Donation

On Saturday, October 31st, the Irwindale CrossFit Gym, located at 16222 Arrow Highway in the city of Irwindale, hosted a special competition called "'WOD' for a Cause".  "WOD" is a CrossFit term that means "Workout of the Day".  The "Workout" in this case was the CrossFit team competition and the "Cause" was our #PinkPatchProject.

Over 30 teams came to compete, along with many spectators and supporters.  All of the money raised in the competition, totaling $5000.00, was donated to the police department's #PinkPatchProject by Irwindale CrossFit.  

A huge thanks goes out to Irwindale CrossFit and all those who came out to support our cause! 
NEWS! Vulcan Materials Company Makes Donates to the #PinkPatchProject

On Tuesday, October 22nd, members of the Irwindale Police Department met with several staff members from the Vulcan Materials Company at their Irwindale plant, located 16001 Foothill Blvd. in the city of Irwindale, for the presentation of a special donation to the department's #PinkPatchProject.

Joined by members of the police department and members of the Vulcan Materials team, Captain Ty Henshaw and Records Clerk Norma Ortiz accepted a $5,000.00 check from Jeff Cameron, Special Projects Manager, West Region, Vulcan Materials Company.  The check represented donations made to the program by Vulcan's Western Division.  Vulcan Materials Western Division is the largest producer of construction aggregates in California and they operate several facilities in the city of Irwindale.

The donation made by Vulcan Materials Company will go directly towards or #PinkPatchProject with the goal of raising money for City of Hope to help in the fight against breast cancer.

We are proud of our relationship with the Vulcan Materials Company and we sincerely appreciate their donation and support of our project! 

NEWS! #PinkPatchProject Billboard Unveiled on the 605 Freeway

Commuters traveling on the 605 Freeway through the city of Irwindale will see a new billboard advertising the police department's #PinkPatchProject. The billboard invites travelers to visit our web site to learn more about the program, as well as to purchase patches and t-shirts and to learn more about breast cancer awareness.

The billboard was designed by a team of employees from the police department and was manufactured by Clear Channel Outdoor.  The billboard and billboard space was donated to the city of Irwindale by Clear Channel at no cost to the city.

We are proud of our partnership with Clear Channel Outdoor in support of this campaign.

For more information about the billboard, click here.

 Pink Patch Logo